Hi.
I’m Bruce Wyman.
I’m a creative thinker and a problem solver, primarily for Museums.
I love working on hard and impossible ideas, finding a way to make them possible, engaging, and interesting. For the last twenty years I’ve been developing new kinds of technology-based experiences, doing high-level strategy, making stuff get done, and thinking deeply about the resulting experience. I work at the intersection of a lot of disciplines.
With my clients, I build trust and confidence. I listen thoughtfully and distill things down to their essence before advocating and implementing results. I’m one of those people that looks at that box that needs to be built and wonders why there’s even a box in the first place.
So, I’d love to hear what you’re up to and see if there’s a way we can work together.

My development of a cohesive digital strategy starts with reviewing all of the existing technology systems and infrastructure, staff interviews and discussions, and review of the organization’s strategies, goals, and future planning. The end result is a view of digital implementation for the next five years covering staff planning and reorganization, changes in existing systems and infrastructure, specific technology projects (including gallery, web, and mobile), and materials for fund-raising.
Digital innovation is a recurring thread throughout my work; I enjoy working with clients who wish to push the envelope of the museum experience. Increasingly, I’ve been developing custom pipeline and AI-based agents for a variety of museum-related needs. I help clients conceptualize and implement experiences that engage and delight visitors. This work is best positioned at an early integration point with a broad development effort but can also be used for specific process improvements and refinements.
Drawing upon my strong exhibit design and development background, I provide full range of building and exhibit planning development, ranging from media production management, project management, oversight of AV and IT infrastructures, content strategy and development, and RFP management and review. Often, these services overlap in practice and can cover both a very high level and very tactical and specialized range.
Digital innovation is a recurring thread throughout my work; I enjoy working with clients who wish to push the envelope of the museum experience. Bringing my knowledge of possibilities of design and the details of implementation, I help clients conceptualize and implement experiences that engage and delight visitors. This work is best positioned at an early integration point with a broad development effort but can also be used for specific process improvements and refinements.
This process begins to look at the existing methods of gathering data around the museum and visitor experience, including reports from business systems, evaluation research, and technology platforms. With this foundation, I develop new metrics, tools, and skills in cooperation with staff to ask better questions, set long-term key performance indicators, and evolve the behavior of the organization in response to this deep analysis and understanding.
Some of my projects tend to flex more on the creative side of experience, engagement, and storytelling. In these instances, I provide a thoughtful review of the sequencing of a mobile application or directing the look and feel of a video narrative, or simply brainstorming new exhibit possibilities and digital interfaces. This process includes the full creative range from original concept and collaboration through development and into final installation and review.